Nick Parker is a writer, mostly.
He runs the language strategy studio That Explains Things, where he works with clients from all over the world to help them crack tricky language challenges.
He created Voicebox, the ‘simple yet sophisticated’ method for crafting brand voices. And he writes Tone Knob, the world’s most-read newsletter about brands who do interesting things with their words.
In his 20 minute talk, Nick will share everything he's learned from analysing and speaking to the world's best brand writers. (We'll figure out what to do with the remaining 17-and-a-half minutes.)
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