Andrew Boulton is the author of the bestselling copywriting book ‘Copywriting Is: 30-or-so thoughts on thinking like a copywriter’ (Gasp Books).
He has worked with some of the world’s biggest brands, and also loads you’ve definitely never heard of.
He is a copywriter and creative coach for brands, creatives and marketers, and taught copywriting on the University of Lincoln Creative Advertising degree courses.
He has no real sense of direction, but makes up for that with whimsy and pluck.
This session is about trying things that are definitely not copywriting, and learning how styles and techniques from beyond the bubble can help us develop our craft (and have a bit more fun while we do it).
Full DetailsConference venue
Manchester's RNCM is not just a leading international conservatoire – it's a lively music venue and a popular choice for professional conferences.
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